Jamaica Flux

overview

I was given the opportunity to design the materials relating to the summer exhibition series "Jamaica Flux" organized by Jamaica Center for the Arts and Learning. The series bridged partnerships between artists, businesses, and local communities to commission public works throughout the summer in Jamaica, Queens.

challenge

To help audiences understand the durational and event-based nature of Jamaica Flux through promotion and archiving of the commissioned works. Project deliverables included the 2016 Jamaica Flux Catalog, Invite, jamaicaflux.info Website, alongside Collateral Graphics & Marketing Materials

1

Identify all participants and content types being produced

2

Use invite and initial marketing materials to identify stakeholders and develop overall look and style of Jamaica Flux 2016.

3

Research and identify web technologies & add-ons best suited for the task

4

Establish timeline, milestones, and shared checklist for incoming content

Jamaica Flux 2016 Catalog

182 pp.

A collaboration between myself and the curators, the 2016 catalog is a reflection of the experimental nature of Jamaica Flux. We chose a thin magazine-style paper was for its high-color and vibrant characteristics akin to publications found in the neighborhood of Jamaica, Queens.  A dramatically exposed spine to allows for two page spreads to lay almost entirely flat. The printed catalog was available at the exhibition's closing reception and included the work of 16 artists, three collectives, 19 Writers, additional writings by 15 MFA Artists, as well as the artists in an impromptu pop-up exhibition.

Jamaica Flux 2016 Catalog - with jacket
Jamaica Flux 2016 Catalog - exposed spine
Jamaica Flux 2016 Catalog - title page
Jamaica Flux 2016 Catalog - Director's Greeting page
Jamaica Flux 2016 Catalog - Mary Jane Jacob Interview
Jamaica Flux 2016 Catalog - Writer's Page
Jamaica Flux 2016 Catalog - Project Page
Jamaica Flux 2016 Catalog - Project Full-Bleed Page
Jamaica Flux 2016 Catalog - Project Full-Bleed Page

Jamaica Flux Map

Tri-fold Brochure

Jamaica Flux 2016 Map - front
Jamaica Flux 2016 Map - detail
Jamaica Flux 2016 Map - unfolded

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